Be Mine
Featured Items
-
MVP Desserts
Shop Super BowlWhether you're hosting a Super Bowl game day party or cheering from your couch, we have buttery shortbreads decorated in team colors, delicious black & whites, our acclaimed brownies, and stunningly designed cakes to delight every fan.
-
Brownie Points Guaranteed
Shop BrowniesThese aren't your average brownies – they're a decadent, fudgy masterpiece that's sure to satisfy any chocolate craving. Choose from nine different types of award winning brownies including blondies, and gluten-free varieties.
The taste of New York, anywhere
No matter where home is — William Greenberg has you covered with a large selection of treats shipping nationwide and local delivery straight to your door. Or visit our flagship bakery at 1100 Madison Avenue or our Upper West Side location at 285 Amsterdam Avenue in New York.
Enjoy Our Bestsellers
From our iconic Black & White cookie to our traditional schnecken,
we have everything to satisfy any sweet tooth.
-
Black & White Cookies
Regular price From $24.00Regular priceUnit price / per -
Black & White Gift Box
Regular price From $36.00Regular priceUnit price / per -
Hamentashen
Regular price From $24.00Regular priceUnit price / per -
Custom Black & White Cookies
Regular price $36.00Regular priceUnit price / per -
Butter Cookies
Regular price $34.00Regular priceUnit price / per -
Linzer Tarts
Regular price From $24.00Regular priceUnit price / per
Decades of Decadence
Anyone who knows William Greenberg, knows our signature Black & White Cookies. Voted #1 in NYC with their cake-like texture & rich chocolate & vanilla icing, they’re unforgettable!
Bring our NYC bakery to your kitchen!
Order The William Greenberg Desserts Cookbook and enjoy recreating the bakery’s iconic recipes from the comfort of home.
Fresh From The Oven
Sign up with your email address to receive news and updates.
Delicious News & Updates
View all-
Life's Too Short To Skip Dessert
Forget the guilt-ridden mantras of cutting carbs and avoiding sugar, eat dessert first starting with our luscious Strawberry Cream Cake!
Life's Too Short To Skip Dessert
Forget the guilt-ridden mantras of cutting carbs and avoiding sugar, eat dessert first starting with our luscious Strawberry Cream Cake!
-
Special Holiday Hours
Our Christmas Eve (December 24) and New Year's Eve (December 31) hours are 9 am-4pm at both our Upper East side 1100 Madison and Upper West Side, bakeries. We are closed...
Special Holiday Hours
Our Christmas Eve (December 24) and New Year's Eve (December 31) hours are 9 am-4pm at both our Upper East side 1100 Madison and Upper West Side, bakeries. We are closed...
-
Rugelach Like No Other!
Perfectly hand-rolled and generously filled, the flaky, buttery dough melts in your mouth with every bite.
Rugelach Like No Other!
Perfectly hand-rolled and generously filled, the flaky, buttery dough melts in your mouth with every bite.