Featured Items

  • Pumpmpkin Black & whites on a white plate

    Fall Black & Whites

    Our pumpkin Black & Whites are warmly spiced and topped with cream cheese frosting. The sweet potato version is a seasonal customer favorite. Both are here for the holidays only.

    Shop Pumpkin Black & Whites 

  • Pies for the Holiday Table

    Pumpkin, sweet potato, pecan, coconut custard, and our classic fruit pies, crumb-topped or double-crust, all freshly baked for the season in limited quantities. Order early for Thanksgiving.

    Shop Holiday Pies 

Greenberg Bakes Vegan!

Just released, Carol Becker, owner of Manhattan's renowned William Greenberg Desserts, reimagines nearly 80 years of baking tradition with her new book, "William Greenberg Desserts Bakes Vegan, Plant-based Recipes From An Iconic New York Bakery." Driven by customer demand for more parve kosher desserts and plant-based options, this collection spans everything from vegan cookies and cakes to tarts and savory breads—seamlessly blending traditional Jewish baking with modern dietary needs. Available here, in store and on Amazon.

Get our NEW Cookbook

Our Black & White Cookies are #1 in NYC

Anyone who knows William Greenberg, knows our signature Black & White Cookies. With their cake-like texture & rich chocolate & vanilla icing, they’re unforgettable!

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Enjoy Our Bestsellers

From our iconic Black & White cookie to our traditional schnecken,
we have everything to satisfy any sweet tooth.

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The Taste of New York, Anywhere

No matter where home is — William Greenberg has you covered with a large selection of treats shipping nationwide and local delivery straight to your door. Or come visit our flagship bakery at 1100 Madison Avenue or our Upper West Side location at 285 Amsterdam Avenue in New York.

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Delicious News & Updates

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