Greenberg Bakes Vegan!
Just released, Carol Becker, owner of Manhattan's renowned William Greenberg Desserts, reimagines nearly 80 years of baking tradition with her new book, "William Greenberg Desserts Bakes Vegan, Plant-based Recipes From An Iconic New York Bakery." Driven by customer demand for more parve kosher desserts and plant-based options, this collection spans everything from vegan cookies and cakes to tarts and savory breads—seamlessly blending traditional Jewish baking with modern dietary needs. Available exclusively here, in-store and on Amazon.
Featured Items
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Summer Starts with Pie
Fresh Fruit Pies for Memorial DayOur beloved fruit pies bring together buttery, flaky crusts, fresh fruit fillings, and golden streusel toppings, made for long weekends, backyard dinners, and the first taste of summer.
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Lemon Bars Bring Sunshine
Shop Lemon SunshineOur classic lemon bars layer silky bright citrus filling our a rich buttery shortbread with just the right amount of tart for a refreshing treat.
Our Black & White Cookies are #1 in NYC
Anyone who knows William Greenberg, knows our signature Black & White Cookies. With their cake-like texture & rich chocolate & vanilla icing, they’re unforgettable!
Enjoy Our Bestsellers
From our iconic Black & White cookie to our traditional schnecken,
we have everything to satisfy any sweet tooth.
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Black & White Cookies
Regular price From $27.00Regular priceUnit price per -
Black & White Gift Box
Regular price From $40.50Regular priceUnit price per -
Hamantaschen
Regular price From $24.00Regular priceUnit price per -
Traditional Schnecken
Regular price From $30.00Regular priceUnit price per -
Custom Black & White Cookies
Regular price $40.50Regular priceUnit price per -
Butter Cookies
Regular price $36.00Regular priceUnit price per -
Linzer Tarts
Regular price From $24.00Regular priceUnit price per
The Taste of New York, Anywhere
No matter where home is — William Greenberg has you covered with a large selection of treats shipping nationwide and local delivery straight to your door. Or come visit our flagship bakery at 1100 Madison Avenue or our Upper West Side location at 285 Amsterdam Avenue in New York.
Delicious News & Updates
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A Small Cake With Very Good Taste
Delicate sponge, smooth fondant, rich chocolate, and beautifully finished detail. Our petit fours bring a little ceremony to any table.
A Small Cake With Very Good Taste
Delicate sponge, smooth fondant, rich chocolate, and beautifully finished detail. Our petit fours bring a little ceremony to any table.
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The Case for Sending Dessert
There are gifts people politely thank you for, and then there are gifts people LOVE!
The Case for Sending Dessert
There are gifts people politely thank you for, and then there are gifts people LOVE!
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The Dessert That Knows It’s Spring
Fresh fruit, tender buttery pastry, and rich pastry cream our fruit tarts bring spring to the table.
The Dessert That Knows It’s Spring
Fresh fruit, tender buttery pastry, and rich pastry cream our fruit tarts bring spring to the table.
