About

 

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It all started in 1946…

On his way back to New York after serving in World War II, Mr. Greenberg acquired the funds to open his dream bakery after a few lucky streaks while playing cards. Since signing his lease on the Upper East Side of Manhattan and opening the doors of WIlliam Greenberg Desserts, our bakery has been a favorite to generation after generation of New Yorkers.

From our classic Black & White Cookies, to our delicious brownies, and delectable rugelach, since opening in 1946 we have worked tirelessly to maintain Mr. Greenberg's standards of excellence; always using the freshest and best ingredients available to ensure we provide you with the best product possible.


William Greenberg has three locations in New York City

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Upper East Side

1100 Madison Avenue New York, NY

ues@wgbergdesserts.com

(212) 861-1340


Monday - Friday: 8am – 6:30pm

Saturday: 8am – 6pm

Sunday: 10am – 4pm


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The Plaza Food Court

1 West 59th New York, NY

plaza@wgbergdesserts.com

(646) 755-3235


Monday - Friday: 8am – 8pm

Saturday: 8am – 8pm

Sunday: 10am– 7pm


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Hudson Yards

Level 3 30 Hudson Yards New York, NY

info@wgbergdesserts.com

212-865-2621


Monday - Thursday: 8am – 8pm

Friday & Saturday: 8am – 9pm

Sunday: 10am– 7pm